Yesterday I woke at 5:45 am, pretty early for me, to attend the first city stop of the nationwide tour, Spark and Hustle, with celebrity, Tory Johnson.
Arriving at Columbia University, for the first time and wow, gorgeous area and buildings, the line was forming to get in.
I greeted many of the women entrepreneurs I know from Savor the Success, and our full day conference of listening to super successful business owners on the stage being interviewed and mingling to meet other businesses owners had begun.
Amazing women and men took the stage, told us their stories and gave us tips for achieving our dreams. They were: Tory Johnson, New York Times Bestselling Author, founder of Women for Hire, Spark and Hustle, and contributor to Good Morning America; Barbara Bradley Baekgaard, co-founder of Vera Bradley; Michael Alter, president and CEO of SurePayroll; Sarah Caplan, co-founder of FootzyRolls; Mica May, founder of May Books; Noha Waibsnaider, founder of Peeled Snacks; Shawndra Cox, founder of Out of Proportion Studios-OOPS; Wendi Caplan-Carroll, Sr. Regional Director of Constant Contact; Slava Rubin, co-founder and CEO of Indiegogo; Nicole Feliciano, founder and editor of MomTrends; Lyss Stern, founder of Divalysscious Moms; Risa Goldberg, co-founder of Big City Moms; Laura Geller, makeup artist and QVC queen; Liz Lange, maternity retail pioneer, LizLange.com and Shopafrolic.com; Lisa Price, founder of Carol’s Daughter; Gretchen Rubin, New York Times bestselling author, The Happiness Project; and Barbara Corcoran, real estate mogul and Shark Tank Star.
Here’s some of what I learned:
1- Listening to your clients and how they use your products will help you find new audiences.
2- You want strong competition to help open the market and if you focus on creating the best product out there, you will win a spot.
3- Always remember: You Stand for Your Brand!
4- We need to demand and deliver the “WOW!”
5- 36% trust marketing but 81% trust comments and reviews!
6- Surround yourself with positive people.
7- When you are comfortable in your own skin, you will always do and be your best.
8- Remind yourself to enjoy failures. (The people who have had the most successes are the ones who have had the most failures.)
9- Choose the bigger life.
10- You have the right to be here.
Bonus: Let’s have some FUN!
With 200+ women (mostly) in the room, I’m thinking about all those missions and businesses and although I only met a fraction of them, it makes me smile thinking about all of them succeeding.
If you can make it to one of the events across the country, I highly recommend you attend. It was a blast! or should I say a big “Spark!”