To Clarify: Is it a Webinar, Teleclass, Teleseminar, Online Webcast?

This past Fall I co-hosted a series of classes for our Broadcast Louder Series on both the telephone (call-in) and Webcast (Powerpoint slides with audio) and more classes are scheduled for this Spring, beginning in April.

Through this online and telephone process and taking other people’s classes also, everybody seems to call what they are doing something different. It’s time to clarify what each of these are!

Broadcast Louder guest from Fall 2011Webinar or Webcast?

(from Wikipedia) The term webinar is short for Web-based Seminar, a presentation, lecture, workshop or seminar that is transmitted over the Web, specifically a portmanteau of web & seminar, to describe a specific type of web conference. Some argue that webinars might be one-way, from the speaker to the audience with limited audience interaction, so one-way broadcasts are perhaps more accurately called webcasts. Webinars themselves may be more collaborative and include polling and question & answer sessions to allow full participation between the audience and the presenter. In some cases, the presenter may speak over a standard telephone line, while pointing out information being presented onscreen, and the audience can respond over their own telephones, speaker phones allowing the greatest comfort and convenience.

Teleclass or Teleseminar?

(from Wikipedia) Teleseminars are used to provide information, training, or promote or sell products to group of people interested in a particular topic. They are similar to traditional seminars, in content and purpose, but they are given over a teleconference or bridgeline rather than at a specific location.

It is an emerging way to communicate, provide teletraining, and conduct business without the cost of travel. The host of the teleseminar will schedule a specific time and date in advance to communicate with his/her audience. The audience can vary in size from a few callers to 1,000 participants depending on the capacity of the bridgeline used and the popularity of the topic being discussed.

These conference calls are typically recorded. There is typically a fixed period of time devoted to the presentation of information followed by another fixed period of time for questions and answers.

Teleseminars provide an opportunity for a host to provide information to a large number of people at one time. It allows a trainer to train many participants at once, one on many rather than one on one. It also eliminates the need for travel, expensive preparation and presentation material costs. These factors make teleseminars a very cost effective delivery method.

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Webinar, Webcast or Teleseminar?

Okay so I have borrowed the above descriptions from Wikipedia and they still seem about the same. I guess the only difference is one is on a telephone and one is via the web. But if my control panel for calls is on the web, even if I’m talking via a phone, or if I chose not to use Powerpoint slides and it was displaying just audio, isn’t it still a webcast? Thoughts?

10 Tips on Speaking, Your Body Language and Knowing Your Worth

Dream Big written in sandThis past tuesday evening Broadcast Louder was joined by Robyn Hatcher, founder of SpeakEtc.

Robyn asked this, “What is your value proposition?” What this means is to explain what value you bring to your business. For creatives, we may say our art or creativity, but we are each so much more than that.

I was in a summer class series this past year and I had homework each week just as Broadcast Louder has provided for you. One week I had this exact question of writing easily and simply what it is that I do and how I can best explain it, so others get what I’m about. It’s not an easy question to answer and you’d be surprised at how many drafts there were.

If we cannot understand ourselves and be able to express it to others, we are not fully realizing our potential.

So, below is a list of tips from Class Eight – Public Relations 

1- Don’t just talk, talk, talk and not be communicating.
2- Don’t just throw things at people like you are pitching baseballs, instead share information and they will be engaged.
3- Think of someone who loves your work and what their characteristics are… if you are shy when speaking, try taking on their persona briefly.
4- Learn what your “bottom line” is when being interviewed or speaking. This way you know the one thing you want them to remember.
5- If speaking to someone over the phone, stand up, you will have more energy, and have a mirror nearby so while talking you can smile, it will be heard on the other end.
6- If you are someone who says “um” or “ah” be aware of it and instead just pause briefly.
7- Learn how to “check-in” properly. Say, “Am I making myself clear or is what I’m saying making sense.” NOT: Do you understand? which can make it seem they aren’t getting you, when you want them to know you mean, are you expressing yourself clearly.
8- Think of words as musical notes, not just black and white lines on a page, this will help you be more expressive so your enthusiasm matches your art.
9- Remember to have eye contact with all parties in the circle (at a party, event or opening) and not just focus on one person and leave others out. Everyone has value and you may even be talking to a person who is not the decision maker.
10- Own your gift and share it with others. Don’t be so humble and shy!

If you would like to download this important class, any of the other classes individually, or are interested in the complete Creativity + Abundance 1.0 eight class series, click here!