Pushing Your Prospects’ Buttons: A 5-Step Copywriting Success Formula

Broadcast Louder’s Creativity + Abundance 3.0
***Replaying*** Aired: Wednesday, Oct. 23, 2013 1-2 PM EST
Webinar/Teleclass – Hosted & Sponsored by Susan Newman Design Inc.

With Debra Jason, founder of The Write Direction

Frustrated because your marketing content isn’t converting?
Are you looking to attract new clients?
Do you have a service or product you’re passionate about, but no one seems to be responding?

Perhaps your message isn’t clear. More likely, it’s not captivating, compelling or convincing to the prospects who read it.

As a creative professional – someone who is dedicated to helping others succeed – one of the most important tools you have in offering your programs and services is the content you use to communicate your message.

If your content is not captivating, compelling and converting your prospects into loyal, raving fans, you are NOT alone. Understanding this, and committed to helping you succeed, I’ve invited Debra Jason to share a copywriting success formula with you on Uimpact on October 23.

Join us as Debra reveals an easy-to-follow 5-step formula designed to help your ideal clients connect with your message – one that reaches out to them and gets them to respond. Entitled “Pushing Your Prospects’ Buttons,” this power-packed session explores how to communicate your passion in a way that transforms your words into results.
Whether you’re writing an online sales page, video sales letter, brochure or other marketing materials, by the end of this session, you’ll understand how you can reach out and:

  • Grab your prospects’ attention.
  • Make them feel you understand their needs.
  • Keep them reading and wanting more.
  • Get them to click on the “buy now” button or pick up the phone and call you.

Ready to discover the one magic bullet for communicating your passion with heart, not hype . . . attracting new clients . . . making a difference in their lives? Listen to the webinar on Oct 23.

Debra Jason – The Write Direction – Bio

A recipient of the Rocky Mountain Direct Marketing Association’s (RMDMA) “Creative Person of the Year Award,” Debra Jason started The Write Direction in 1989.

When other writers have researched books on freelance writing and direct mail copy, they often turn to Debra for her input. She has been quoted in The Complete Guide to Writing Web-Based Advertising Copy to Get the Sale by Vickie Taylor; Second Lives: Becoming a Freelance Writer by Bill Harris; Modern Media Rick Wilber & Randy Miller; Business Solutions: Direct Marketing & Customer Management by Douglas Gantenbein; and Copywriting Success by Darren Andrews.

In 2012, after 10 years living in paradise on the Garden Island of Kaua`i, Hawaii, Debra returned to Boulder, Colorado where she first started her business. In addition to being a featured guest on online programs she has presented numerous live workshops on marketing, social media and copywriting.

Debra educates and inspires you to communicate your message in a way that captivates and converts your prospects into loyal customers – even if you have been struggling with how to transform your ideas into words in the past. This way you reach a broader audience and generate more income so that you can live the lifestyle you’ve dreamed about, which is why you went into business for yourself to begin with – isn’t it?

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